Ticker archive · $BFH

$BFH Filing Signals & Market Reactions

Delayed, SEO-crawlable recaps of AI-scored catalysts for $BFH — including observed post-filing price moves. Live streaming stays exclusive to VIP.

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$BFH

$BFH – Bread Financial Holdings: Director Purchases 5,000 Shares Worth $123.5K

Fawcett John J.

2026-10-30 00:00:00 UTC · SEC_FORM4 · All $BFH

?? Positive AI Sentiment (+3.0 / 10)

Director John J. Fawcett purchased 5,000 shares at ~$123,490 total value.
Direct open-market purchase without pre-scheduled 10b5-1 trading plan.
Transaction represents modest financial materiality relative to market cap.

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$BFH

$BFH – Bread Financial Prices $125M Offering of 9.375% Series C Preferred Shares

BREAD FINANCIAL HOLDINGS, INC.

2026-10-28 00:00:00 UTC · SEC_8K · All $BFH

?? Negative AI Sentiment (-1.5 / 10)

Priced public offering of 5,000,000 Depositary Shares at $25 liquidation preference ($125M gross).
Carries a 9.375% Fixed Rate Reset Perpetual Preferred dividend coupon.
Underwriters granted a 30-day option to buy up to an additional 750,000 shares.

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$BFH

$BFH – Bread Financial Launches Underwritten Offering of Series C Preferred Stock

BREAD FINANCIAL HOLDINGS, INC.

2026-10-27 00:00:00 UTC · SEC_8K · All $BFH

? Neutral AI Sentiment (-1.0 / 10)

Bread Financial launches public offering of Depositary Shares representing 1/40th interest in Series C Preferred Stock.
Liquidation preference is $25 per Depositary Share ($1,000 per full share).
Underwritten by Morgan Stanley, Keefe Bruyette & Woods, RBC, UBS, and Wells Fargo.

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